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The Exurban JN’s Co. logo is a bold and geometric symbol of craftsmanship and urban fashion. The mark is a stylized monogram that resembles a modern emblem or crest, constructed from intersecting sharp lines and symmetrical angles. The design feels both industrial and luxurious, which perfectly aligns with the brand’s niche in premium denim wear.
Client
Design Elements:
• The icon’s structure suggests precision stitching, denim panels, and urban architecture, paying homage to the construction and detail that go into every pair of jeans.
• The sharp angles and symmetry evoke strength, durability, and contemporary street style.
• The golden tone conveys quality, exclusivity, and premium branding—setting Exurban apart in the competitive fashion and denim market.
Typography:
• The bold, all-caps wordmark “EXURBAN” paired with the clean subtext “JN’S CO.” reinforces the identity of a high-quality, detail-focused denim label.
• The use of uppercase letters exudes confidence, style, and structure.
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